2018 OVMA Conference 377
CONFErENCE SPEAKEr BIOS
Alison Lambert, BVSc, CMRS, MRCVS,
Managing Director of Onswitch
A farmer's daughter from Yorkshire, Alison qualified from Liverpool University in 1989. She worked in practice for several
years before pursuing a business career with Hill's Pet Nutrition and MARS, where she discovered the passion for the customer
experience that her award-winning company, Onswitch, is renowned for today. Established in 2001, Onswitch promotes
customer-centred practice so pets and horses receive better care; providing research, marketing, CPD and business consultancy
with an effective, innovative, straight-talking and client-led approach.
Alison is a lecturer at The University of Nottingham Vet School, teaching Customer Understanding. She is published widely,
and regularly speaks at key international veterinary congresses and events.
www.onswitch.co.uk
Darren Osborne, MA
Director, Research Development, Ontario Veterinary Medical Association
Darren Osborne is the Director of Economic Research for the Ontario Veterinary Medical Association (OVMA) and Economic
Consultant for the Veterinary Hospital Managers Association and the Washington, Colorado and Maine State Veterinary
Associations. Darren conducts economic research and analyses data in order to provide hundreds of veterinarians and
managers with Fee Guides, Economic Reports, Personal Benchmark Reports, Reports on Compensation and Benefits for
Associate Veterinarians and Non-DVM Wage Reports. More recently, Darren has created a Personalized Fee Guide
for use in veterinary hospitals in the US.
Darren attended York University and completed his Master's Degree in Economics in 1992. Darren enjoys playing guitar,
running, open water swimming and endurance sports. Darren knows that a lecture on economics can be the best prescription
for insomnia but he promises to keep you awake with a healthy dose of humour and lots of fodder for debate.